Comparison

FreshworksvsKeap

Freshworks

Rating4.5/5
Starting PriceContact
ModelN/A
Visit Freshworks

Keap

Rating4/5
Starting Price$299/mo
Modelpaid-only
Visit Keap

Feature Comparison

FeatureFreshworksKeap
AI features
API access
Built-in calling
Contact management
Email integration
Free plan
Lead scoring
Mobile app
Pipeline management
Reporting & analytics
Third-party integrations
Workflow automation

Freshworks Pricing

Free
Free
Growth
$18.00/mo
Pro
$47.00/mo
Enterprise
$83.00/mo

Keap Pricing

1500 contacts
$299.00/mo
2500
$335.00/mo
4000
$383.00/mo
6500
$449.00/mo

Freshworks

Pros

  • +Generous free plan
  • +High user ratings
  • +Intuitive interface
  • +Strong AI capabilities
  • +Affordable pricing
  • +Excellent integrations
  • +Responsive support
  • +Omnichannel communication

Cons

  • Limited customization on lower plans
  • Single pipeline in Growth
  • AI advanced features Enterprise-only
  • Can get pricey for large teams
  • Some features as add-ons
  • Learning curve for advanced workflows
  • Reporting limitations in base plans

Keap

Pros

  • +powerful automation
  • +dedicated support
  • +all-in-one platform
  • +strong small business focus

Cons

  • high starting price
  • contact-based scaling increases costs
  • US-centric features like text

The Verdict

Freshworks takes this one with a DuelStack Score of 7.1/10 vs 5.1/10. It particularly excels at generous free plan. That said, Keap is the better pick if you need powerful automation.