CRM
Apollo.io
The only platform you need to hit your number
Apollo.io is an AI-powered sales intelligence platform that provides access to a massive B2B contact database, advanced prospecting filters, and multi-channel engagement tools for outbound and inbound sales teams. It enables precise lead targeting, automated sequences, data enrichment, and CRM integrations to streamline the entire go-to-market process. Ideal for sales and marketing teams seeking an all-in-one solution to replace multiple point tools and accelerate pipeline growth.
Visit Apollo.io →Key Features
✓
AI features
✓
API access
✓
Built-in calling
✓
Contact management
✓
Email integration
✓
Free plan
✓
Lead scoring
✗
Mobile app
✓
Pipeline management
✓
Reporting & analytics
✓
Third-party integrations
✓
Workflow automation
Pricing
Free
Free
75 credits/month, 2 sequences, basic filters, 250 daily emails
Basic
$59.00/mo
Unlimited sequences, advanced filters, 1 mailbox/user, 5 workflows/team, CRM integrations
Professional
$99.00/mo
Unlimited mailboxes (Gmail/Microsoft +5 SMTP), unlimited daily emails, US dialer, 50 workflows/team, call recordings (4000 mins)
Organization
$149.00/mo
Unlimited mailboxes (Gmail/Microsoft +15 SMTP), international dialer, SSO, customizable reports, 500 workflows/team, min 3 users recommended
Pros
- Access to verified emails and direct dials from 275M+ contacts reduces manual research by 60%
- Advanced filters like tech stack and hiring signals enable laser-targeted lists
- Seamless Salesforce integration keeps data synced automatically
- Combines prospecting, outreach, and automation in one platform saving stack costs
- Intent data and AI recommendations improve targeting effectiveness
Cons
- Data accuracy inconsistent for international contacts and outdated info leads to bounces
- Steep learning curve with overwhelming options for new users
- Credit system hard to predict leading to unexpected overage costs
- Bulk operations like imports alter job titles or limit to 25 at a time
- Performance slows during peak hours or on lower-end devices