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Comparison

ActiveCampaignvsAWeber

Scored by our methodology · Pricing last verified May 12, 2026

Our pick

AWeber

DuelStack Score 7/10 vs ActiveCampaign 6.6/10

It particularly excels at strong deliverability rates. That said, ActiveCampaign is the better pick if you need powerful automation with 135+ triggers saves hours on complex workflows.

Try AWeber

Or evaluate ActiveCampaign — full comparison below.


ActiveCampaign

Rating4.5/5
Starting Price$19/mo
Modelfree-trial

AWeber

Rating4.3/5
Starting Price$12.49/mo
Modelfreemium

Feature Comparison

FeatureActiveCampaignAWeber
A/B testing
AI content tools
Analytics & reporting
CRM integration
Drag-and-drop editor
E-commerce integration
Email automation
Free plan
Landing pages
SMS marketing
Segmentation
Signup forms

AWeber Pricing

Lite
Billed annually
$12.49/mo
Lite
500 subscribers; 5,000 email sends
$15.00/mo
Done For You
Billed annually; setup fee $79 (was $599)
$20.00/mo
Lite
1,000 subscribers; 10,000 email sends
$25.00/mo
Plus
500 subscribers; 6,000 email sends
$30.00/mo
Lite
2,500 subscribers; 25,000 email sends
$35.00/mo
Plus
1,000 subscribers; 12,000 email sends
$45.00/mo
Plus
2,500 subscribers; 30,000 email sends
$55.00/mo
Lite
5,000 subscribers; 50,000 email sends
$60.00/mo
Lite
7,500 subscribers; 75,000 email sends
$85.00/mo
Plus
5,000 subscribers; 60,000 email sends
$90.00/mo
Lite
10,000 subscribers; 100,000 email sends
$100.00/mo
Plus
7,500 subscribers; 90,000 email sends
$120.00/mo
Plus
10,000 subscribers; 120,000 email sends
$135.00/mo
Lite
15,000 subscribers; 150,000 email sends
$150.00/mo
Plus
15,000 subscribers; 180,000 email sends
$180.00/mo
Lite
20,000 subscribers; 200,000 email sends
$185.00/mo
Lite
25,000 subscribers; 250,000 email sends
$210.00/mo
Plus
20,000 subscribers; 240,000 email sends
$215.00/mo
Plus
25,000 subscribers; 300,000 email sends
$250.00/mo
Lite
35,000 subscribers; 350,000 email sends
$275.00/mo
Plus
35,000 subscribers; 420,000 email sends
$350.00/mo
Lite
50,000 subscribers; 500,000 email sends
$375.00/mo
Plus
50,000 subscribers; 600,000 email sends
$400.00/mo
Lite
75,000 subscribers; 750,000 email sends
$500.00/mo
Lite
100,000 subscribers; 1,000,000 email sends
$600.00/mo
Plus
75,000 subscribers; 900,000 email sends
$600.00/mo
Plus
100,000 subscribers; 1,200,000 email sends
$750.00/mo
Lite
150,000 subscribers; 1,500,000 email sends
$920.00/mo
Plus
150,000 subscribers; 1,800,000 email sends
$1050.00/mo
See AWeber plans →

ActiveCampaign

Pros

  • +Powerful automation with 135+ triggers saves hours on complex workflows (G2 reviews)
  • +Excellent segmentation enables highly targeted campaigns boosting engagement
  • +Integrated CRM keeps sales and marketing aligned without extra tools
  • +Generative AI speeds up content creation and optimization
  • +Strong deliverability and reporting for measurable ROI
  • +Ecommerce integrations like Shopify work seamlessly for revenue tracking

Cons

  • Steep learning curve for advanced automations requires time investment (419 G2 mentions)
  • Pricing scales quickly with contact list growth, expensive over 10k contacts
  • Starter plan limited with only 5 actions per automation
  • Occasional deliverability delays and bugs reported
  • Reporting lacks deep multi-touch attribution
  • Poor support response for lower tiers

AWeber

Pros

  • +Strong deliverability rates
  • +Easy to use for beginners
  • +Excellent customer support

Cons

  • Limited advanced automation
  • Higher pricing for features

Why we landed here

AWeber takes this one with a DuelStack Score of 7/10 vs 6.6/10. It particularly excels at strong deliverability rates. That said, ActiveCampaign is the better pick if you need powerful automation with 135+ triggers saves hours on complex workflows.

How we score this comparison

The DuelStack Score (1–10) weights feature breadth (25%), pricing value (25%), pros/cons ratio (20%), tier flexibility (15%), and maturity + user rating (15%). Last updated June 2026.

Frequently asked questions

Which is better, ActiveCampaign or AWeber?

Based on our analysis, AWeber is the better pick. AWeber takes this one with a DuelStack Score of 7/10 vs 6.6/10. It particularly excels at strong deliverability rates. That said, ActiveCampaign is the better pick if you need powerful automation with 135+ triggers saves hours on complex workflows.

How much does ActiveCampaign cost vs AWeber?

ActiveCampaign starts at $19/month. AWeber starts at $12.49/month.

Does ActiveCampaign have a free plan?

ActiveCampaign does not offer a free plan, but pricing starts at $19/month.

Does AWeber have a free plan?

AWeber does not offer a free plan, but pricing starts at $12.49/month.