Comparison
OmnisendvsConstant Contact
Feature Comparison
| Feature | Omnisend | Constant Contact |
|---|---|---|
| A/B testing | ✓ | ✓ |
| AI content tools | ✓ | ✓ |
| Analytics & reporting | ✓ | ✓ |
| CRM integration | ✗ | ✓ |
| Drag-and-drop editor | ✓ | ✓ |
| E-commerce integration | ✓ | ✓ |
| Email automation | ✓ | ✓ |
| Free plan | ✓ | ✗ |
| Landing pages | ✗ | ✓ |
| SMS marketing | ✓ | ✓ |
| Segmentation | ✓ | ✓ |
| Signup forms | ✓ | ✓ |
Omnisend Pricing
Free
Up to 500 emails/month to max 250 contacts
Free
Standard
Starts at $16/mo; scales by billable contacts (e.g. contacts x 12 emails/mo); use pricing calculator at omnisend.com/pricing
$16.00/mo
Pro
Starts at $59/mo; unlimited emails, SMS credits = monthly cost; scales by contacts
$59.00/mo
Custom
For 150k+ contacts; contact sales
Custom
Constant Contact Pricing
Lite
$12.00/mo
Standard
$35.00/mo
Premium
$80.00/mo
Omnisend
Pros
- Intuitive interface easy for beginners with quick onboarding
- Seamless Shopify integration automating data sync
- Excellent responsive customer support
- Strong ROI from automations like cart recovery
- Generous free plan with all core features unlocked
- Cost-effective compared to Klaviyo for similar capabilities
Cons
- Limited template customization and design flexibility
- Domain verification process confusing for new users
- Reporting lacks depth in lower tiers
- Pricing scales quickly with growing contact lists
- Some bugs in integrations like WooCommerce staging
Constant Contact
Pros
- User-friendly interface
- Strong support (phone/chat)
- High deliverability
- Affordable starter plans
- List building tools
- Mobile app
Cons
- SMS US-only
- Pricing scales steeply with contacts
- Limited automation in base plan
- A/B testing subject-only
- No perpetual free plan
- Limited customization
The Verdict
Omnisend takes this one with a DuelStack Score of 7.2/10 vs 6.4/10. It particularly excels at intuitive interface easy for beginners with quick onboarding. That said, Constant Contact is the better pick if you need user-friendly interface.