DATA

SaaS Pricing Index 2026

548 pricing plans analyzed across 135 tools and 24 categories

$179Avg. Monthly Cost
70Free Plans Available
135Tools Tracked
343Comparisons

Average Monthly Cost by Category

Prices reflect published monthly rates (billed monthly) across all tiers — from free to enterprise. Data sourced directly from vendor pricing pages in April 2026.

CategoryToolsAvg/moRangeFree Tiers
Email Marketing9$59$0–$4996 free
CRM8$123$0–$5503 free
Project Management8$24$0–$2998 free
Website Builder8$43$0–$2122 free
VPN6$7$0–$171 free
AI Video6$86$0–$9005 free
AI Writing6$396$0–$30003 free
Forms & Surveys6$59$0–$3795 free
Web Hosting6$57$3–$500
AI Image Generation6$84$0–$9994 free
Video Communication6$14$0–$697 free
Automation6$1814$0–$250004 free
SEO6$255$0–$14992 free
HR & Payroll5$82$0–$5991 free
Accounting5$72$0–$2752 free
Customer Support5$103$0–$7492 free
E-commerce5$230$5–$2300
AI Audio5$83$0–$9908 free
Online Courses5$160$24–$499
Social Media Management5$121$0–$3992 free
Scheduling4$17$0–$492 free
Landing Pages4$169$29–$499
Design4$15$0–$553 free
HR & Payroll1$112$79–$150

Key Takeaways

Cheapest categories

Scheduling ($11/mo avg) and Project Management ($13/mo avg) remain the most accessible categories — both have free tiers across most tools.

Most expensive

AI Writing ($585/mo avg) and SEO ($297/mo avg) command premium pricing, reflecting the high value of content and search traffic.

Free tier prevalence

70 of 548 plans (13%) are free — nearly every category offers at least one no-cost option.

CRM pricing spread

CRM has the widest range: $0 to $550/mo. Free CRMs like HubSpot compete directly with enterprise Salesforce plans.

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