Our pick
Ecwid
DuelStack Score 6.9/10 vs Sellfy 5.6/10
It particularly excels at easy integration with existing sites. That said, Sellfy is the better pick if you need easy setup and use.
Try Ecwid →Or evaluate Sellfy — full comparison below.
Sellfy
Ecwid
Feature Comparison
| Feature | Sellfy | Ecwid |
|---|---|---|
| Abandoned cart recovery | ✓ | ✓ |
| Analytics & reporting | ✓ | ✓ |
| App marketplace | ✗ | ✓ |
| Digital products | ✓ | ✓ |
| Discount & coupons | ✓ | ✓ |
| Free plan | ✗ | ✓ |
| Inventory management | ✗ | ✓ |
| Multi-channel selling | ✗ | ✓ |
| Online store builder | ✓ | ✓ |
| Payment processing | ✓ | ✓ |
| SEO tools | ✗ | ✓ |
| Shipping integration | ✗ | ✓ |
Sellfy Pricing
Ecwid Pricing
Sellfy
Pros
- easy setup and use
- no transaction fees
- great for digital creators
Cons
- limited customization
- revenue caps per plan
Ecwid
Pros
- Easy integration with existing sites
- Zero platform transaction fees
- Strong multi-channel support [EcommerceGold](https://www.ecommerce-gold.com/ecwid-review/)
Cons
- Limited design customization
- Basic SEO tools [LitExtension](https://litextension.com/blog/ecwid-reviews/)
Why we landed here
Ecwid takes this one with a DuelStack Score of 6.9/10 vs 5.6/10. It particularly excels at easy integration with existing sites. That said, Sellfy is the better pick if you need easy setup and use.
The DuelStack Score (1–10) weights feature breadth (25%), pricing value (25%), pros/cons ratio (20%), tier flexibility (15%), and maturity + user rating (15%). Last updated June 2026.
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Frequently asked questions
Which is better, Sellfy or Ecwid?
Based on our analysis, Ecwid is the better pick. Ecwid takes this one with a DuelStack Score of 6.9/10 vs 5.6/10. It particularly excels at easy integration with existing sites. That said, Sellfy is the better pick if you need easy setup and use.
How much does Sellfy cost vs Ecwid?
Sellfy starts at $29/month. Ecwid starts at $5/month.
Does Sellfy have a free plan?
Sellfy does not offer a free plan, but pricing starts at $29/month.
Does Ecwid have a free plan?
Ecwid does not offer a free plan, but pricing starts at $5/month.