Comparison
ConvertKitvsBrevo
Feature Comparison
| Feature | ConvertKit | Brevo |
|---|---|---|
| A/B testing | ✓ | ✓ |
| AI content tools | ✗ | ✓ |
| Analytics & reporting | ✓ | ✓ |
| CRM integration | ✗ | ✓ |
| Drag-and-drop editor | ✓ | ✓ |
| E-commerce integration | ✓ | ✓ |
| Email automation | ✓ | ✓ |
| Free plan | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| SMS marketing | ✗ | ✓ |
| Segmentation | ✓ | ✓ |
| Signup forms | ✓ | ✓ |
ConvertKit Pricing
Newsletter
Up to 10,000 subscribers, 1 basic automation, no sequences, community support
Free
Creator
1,000+ subscribers (scales with list size), unlimited automations and sequences, A/B subject testing, 2 users, 24/7 support
$39.00/mo
Pro
1,000+ subscribers (scales with list size), unlimited users, subscriber scoring, deliverability reporting, newsletter referral system, advanced A/B testing
$79.00/mo
Brevo Pricing
Free
Free
Starter
$9.00/mo
Standard
$18.00/mo
Professional
$499.00/mo
Enterprise
Custom
ConvertKit
Pros
- Generous free tier supporting up to 10,000 subscribers (Kit pricing)
- Powerful visual automations and sequences praised in reviews (Capterra)
- Excellent deliverability boosting open rates from 20% to 40% (Capterra review)
- Easy integrations with WordPress, Shopify, Zapier (G2)
- Intuitive interface ideal for creators and beginners
- Active customer support with quick responses
Cons
- Prices scale significantly with subscriber count e.g. $39 to $199/mo for Creator 1k-25k subs (SendX)
- Basic email templates lacking design flexibility (Capterra)
- Clunky UI and steep learning curve for automations (Capterra)
- Limited advanced reporting outside Pro tier
- Recent price hikes frustrating users (Reddit)
Brevo
Pros
- Generous free plan
- Unlimited contacts
- Multi-channel support (email/SMS/WhatsApp)
Cons
- Limited templates/customization
- Basic reporting on lower plans
The Verdict
Brevo takes this one with a DuelStack Score of 7.1/10 vs 6/10. It particularly excels at generous free plan. That said, ConvertKit is the better pick if you need generous free tier supporting up to 10,000 subscribers (Kit pricing).